Business-to-business (B2B) companies are losing control over the customer experience due to convoluted buying processes and disconnected channel partner networks, according to a recent study.
Despite significant investment in digital tools, many organizations remain trapped in disconnected channel strategies that limit visibility and weaken customer engagement. The newly published ...
On Saturday, February 18, big broadcasters like Disney Star, Sony and Zee cut off their transmissions to cable operators after All India Digital Cable Federation (AIDCF) members dismissed the former’s ...