This sponsored content is brought to you by Melissa. Ecommerce businesses can better understand and serve their clientele when interactions are powered by clean customer data. Customer profiles that ...

Public web data is crucial for ecommerce businesses to track competitors, stay on top of consumer trends and make smarter, industry-specific decisions. With web scraping approaches tailored to their ...

Every click, view, and purchase is meticulously tracked in today's rapidly evolving digital age. This emphasizes the powerful role of data in sculpting effective business strategies. Shoplazza, an ...

I’m Erik Huberman, and I believe bold decisions should start with hard data, not headlines. The ecommerce market has been noisy. Hot takes fly. Predictions swing by the day. But the numbers tell a ...

For nearly two decades, ecommerce measurement followed a familiar playbook. Browser-based tracking pixels captured clicks, page views, add-to-cart events and purchases, translating digital behavior ...

The eCommerce landscape in 2025 is a whirlwind of complexity, global marketplaces, demanding customers, and an explosion of product data. Product Information Management (PIM) software has become the ...

Leveraging advanced data collection and analysis technologies can enable ecommerce businesses to successfully transition to more sustainable practices while potentially boosting profitability as well.

Although e-commerce platforms like Alibaba and Amazon compete year-round for consumer spending, the fourth quarter sees the competition reach fever pitch. This is hardly surprising, considering the ...

SEATTLE--(BUSINESS WIRE)--SoundCommerce, the composable retail data platform, announced it has been selected by Hearst, one of the nation’s largest global, diversified information, services and media ...

Does this sound familiar? You have a huge amount of data in different places. Getting and managing the right information for your product catalogs is a time-consuming task, and you aren’t 100% sure ...

When it comes to building a successful e-commerce brand, few things are more important than truly understanding your customers. Of course, that’s where the problem comes in–many e-commerce ...