The U.S. Postal Service dropped the first wave of a ‘flip book’ format mailing piece on Friday. The 75,000 piece mailing is targeting large businesses that use more than one channel to communicate ...
Recipient's first name, middle initial, last name 415 South Street MB#, Brandeis University Waltham MA 02453-2728 ...
A new direct mail prospecting package from Amnesty International offers a simple finding for marketers: Paper still works, and more paper works better. A January test of an oversize package bested the ...
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