IRVINE, Calif., March 06, 2024 (GLOBE NEWSWIRE) -- Adlucent, a leading performance media, analytics, and data agency and Advantage Solutions Inc. company, proudly announces the launch of its ...

A couple weeks ago, I received a package in the mail from Project Beacon with the Google's Mountain View, California address on it. When I opened it up, I found a beacon and some instructions on how ...

Google is set to further blur the lines between the real world and the digital one, integrating beacon support into Chrome for Android. Initially to be included in the beta channel for those testing ...

In 2007 Facebook rolled out Beacon, an ad system that took parts of user’s Facebook data that they thought were private, and made them public. Last week, Google’s Buzz did something similar. Beacon ...

Google has just announced a new beacon technology called Eddystone along with APIs that will together make it easier for devices in close proximity to communicate. Essentially, these technologies will ...

Recently my family and I went on an East Coast road trip. We visited 4 major cities – Philadelphia, Washington D.C., New York City, and Niagara Falls Ontario – within the space of a week. Apps like ...

Google today introduced a number of new products around Bluetooth Low Energy (BLE) beacons in an effort to challenge Apple’s iBeacon ecosystem. These new products include a new open beacon format, ...

Move over iBeacon—today Google is launching “Eddystone,” an open source, cross-platform Bluetooth LE beacon format. Bluetooth beacons are part of the Internet of Things (IoT) trend. They’re little ...

Want to see more of the sites you love? Google’s got you covered. Earlier this month, the tech juggernaut launched “preferred sources,” a new feature that “lets you customize your experience to see ...

is a senior reporter who has covered AI, robotics, and more for eight years at The Verge. Beacons are a technological solution in search of a problem. Years ago, both Apple and Google hyped their ...

Can Google succeed where Facebook fell flat on its face? It’s been chasing Facebook with OpenSocial, its own platform for social networking applications (which still has a long way to go). But now, we ...