In May, the highest court in the EU made the sweeping decision that people have the 'right to be forgotten.' More practically, the ruling meant search giant Google must delete "inadequate, irrelevant ...

Learn how Google's keyword-matching system operates, including ad selection, bid calculations, and the importance of grouping keywords. Google shares a "never-before-seen, under-the-hood" look at its ...

Google’s Gary Illyes discussed the concept of “centerpiece content,” how they go about identifying it, and why soft 404s are the most critical error that gets ...

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