If you've found your way to this post without having first read my introduction to this series, please read it before carrying forward. It's not a necessity for you to read, but I wrote it to help ...

Google introduced a lead form extension for its search ads campaigns in late October. Here's a look at what they offer. In late October, Google rolled out a lead form extension for its search ad ...

This column has primarily focused on paid search, but for the last few weeks, we’ve discussed contextual targeting using the engines. Today we’re going to dive into another non-search triggered ...

Great-looking site. So why is nobody visiting? Well, there's an easy way to find out and it starts with signing up for this intensive Google Analytics workshop with expert marketer and teacher, Tarek ...

Beta 1 of Android 16 is available today as most people’s introduction to Google’s next major OS version. Over the coming hours, we’ll dive into all of Android 16 Beta 1’s new features and every single ...

Beta 1 of Android 14 is available today as most people’s introduction to Google’s next major OS version. We’re diving into all of Android 14 Beta 1’s new features and every single change. (The newest ...