The ID theft protection firm LifeLock is certainly one of the big winners from the big data breach suffered by Equifax, which exposed the personal information of 143 million Americans to hackers.

Identity theft protection firm LifeLock — a company that’s built a name for itself based on the promise of helping consumers protect their identities online — may have actually exposed customers to ...

The CEO of Lifelock, Todd Davis, became famous for advertising his Social Security number on television ads and billboards promising his $10 monthly service would protect consumers from identity theft ...

LifeLock has agreed to pay $100 million to settle claims that it made false advertising claims in violation of a 2010 court order This the largest enforcement order ever obtained by the Federal Trade ...

Right now, Rakuten is offering 95% cash-back (or 95x Amex or Bilt Points) per $1 spent on a LifeLock subscription. This offer ...

Federal regulators are going after identity fraud protection firm LifeLock for allegedly deceiving customers about how secure their data is. The Federal Trade Commission (FTC) on Tuesday accused ...

Norton LifeLock is a prominent identity theft protection service for a compelling reason. The intuitive and powerful mobile application provides a wide range of services. One notable feature is Norton ...

Q. Ads for the identity-protection service LifeLock are everywhere. But is it worth the cost? A. We’ve noticed the barrage of ads, too. You should know that in December, LifeLock paid a $100 million ...

Today the Federal Trade Commission announced that identity protection company LifeLock will pay $100 million for playing fast and loose with its customers’ sensitive information, including names, ...

Customers who hired the infamous ID theft-protection firm Lifelock to monitor their identities after their data was stolen in a breach were in for a surprise. It turns out Lifelock failed to properly ...

LifeLock, an Arizona company promising customers protection from identity theft, has agreed to pay US$12 million to settle charges that the company overstated its benefits and used “scare tactics” to ...

Rudy Giuliani, America's Mayor, has become a pitchman for LifeLock March 21, 2013 -- Rudy Giuliani, former crime-busting mayor of New York City, has taken a new job: TV pitchman. Television ads ...