Faster loading times can really change how people use a site. They are less likely to leave right away. This activity boosts the metrics that search engines care about. Because of these perks, WebP is ...

If you work with images a lot, you probably already know that there are different types of image formats, of which .png and .jpg/jpeg are the most common. Moreover, these two image formats offer ...

Page speed is important for both rankings and user experience, yet columnist Kristine Schachinger notes that many companies are missing an easy opportunity to improve in this area: image optimization.