Mobile devices have become extensions of our lives, transforming from mere means of communication into entertainment, primary sources of information and work assistants. In general, mobile users spend ...

Flexibility and adaptability are essential for monetizing video content in new markets and in new ways. No one monetization model will serve all audiences or support the monetization of every type of ...

Non-gaming app developers can use these strategies to build sustainable, user-first mobile monetization frameworks.

In the new book, “Data is Everybody’s Business,” authors Barbara Wixom, Cynthia Beath and Leslie Owens, do something important. They ground everyone in data fundamentals. The authors suggest this is a ...

“On TV and Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s column is by Greg Morrow, general manager, streaming media group at Bitcentral. We all know about ...

Many companies miss opportunities to monetize their intellectual property (IP) via effectively and strategically managed approaches that generate significant additional revenue, provide competitive ...

More publishers are broadening their perspective from building great games to building great video game businesses. Gone are the days of developing games in isolation of marketing and monetization ...

The energy tax credit provisions in the Inflation Reduction Act (IRA) are broad reaching as the legislation extends the lives of the popular Investment Tax Credit (ITC) and the Production Tax Credit ...

Opinions expressed by Entrepreneur contributors are their own. The app market is booming, and with millions of apps available in different app stores, it’s important to ensure that yours stands out ...

What are the best approaches to maximizing content monetization within the rapidly evolving streaming market? Evan Shapiro, CEO, ESHAP, discusses this topic with Matt Farina, Senior Vice President, ...