Now more than ever, content companies are using data to help navigate their programming decisions. Everything from how users are watching video (TV vs. laptop vs. cellphone) to what platforms they use ...
MCLEAN, Va.--(BUSINESS WIRE)--TEGNA Inc. (NYSE: TGNA) and Premion today launched its proprietarily-built data management platform (DMP) called Premion Audience Selects which includes 2,000 first-party ...
Sports operators are set to increase investment into OTT technology from approximately $5.6 billion in 2018 to $6.6 billion by 2021, according to a study released by Deltatre on Wednesday morning.The ...
The beauty of ad-supported digitally delivered television (OTT) is that, unlike traditional cable, both networks and advertisers have access to a wide range of data about their viewers. (With ...
MGM Networks is expanding to OTT platforms and expects data-driven TV advertising to revitalize the studio’s library of films and TV shows. Last year, MGM Networks launched an OTT app for the Comet ...
From Don and Amar Prem to Munna Bhai M.B.B.S. and Sarfarosh, Ultra Media’s 2025 data shows how classics and modern hits are ...
STAMFORD, Conn., April 3, 2019 /PRNewswire/ -- Tru Optik, the leader in over-the-top (OTT) targeting, measurement, and privacy management, announced today the close of a $10 million venture round led ...
Streaming Data Leader Pivots to Help OTT Platforms with Their Content Licensing Strategies 1) Identify titles with strong momentum that have not yet bubbled up on the mainstream radar. These ‘Niche ...
New York, NY, June 27, 2019 (GLOBE NEWSWIRE) -- via NEWMEDIAWIRE -- PeerLogix, Inc. (OTC: LOGX), the go-to audience discovery platform for the OTT/streaming TV landscape, today released data for the ...
NeuLion, Inc. (TSX:NLN), a leading technology product and service provider that specializes in the digital video broadcasting, distribution and monetization of live and on-demand content to ...
BSNL New Year data offer is the best plan you can get right now if you want access to more than 23 OTT platforms and a ...
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