Packaging is a unique aspect of the product world because it often serves as an ambassador for the brand. Good product packaging can influence consumer behavior. It’s a microcosm of the broader world, ...

The demand for sustainable solutions is growing at an unprecedented rate. As consumers increasingly recognize the detrimental impact of traditional packaging on our planet and human health, there is a ...

GS1 QR codes with digital links invite new opportunities for brands to engage with customers, transforming packaging into a strategic, brand-building initiative.

Cannabis retail marketing must be heavily researched to best catch the eye of potential customers, especially in markets where there is a lot of competition. New Frontier Data provides a fascinating ...

More than just a visual representation of a brand, packaging serves multiple purposes: it protects the product, ensures its integrity, and plays a crucial role in informing consumers about the ...

Graphic Packaging Holding Co (NYSE:GPK) reported a Q3 FY23 revenue decrease of 4% Y/Y to $2.349 billion, missing the consensus of $2.469 billion. Revenue was impacted by $223 million of unfavorable ...

Sustainability has become an important consideration within the packaging industry. Packaging Corporation of America ...

NielsenIQ (NYSE: NIQ), a global leader in consumer intelligence, today announced the launch of its Packaging Strategic Planner Global (SPG) Solution, the first harmonized global platform to deliver ...

Graphic Packaging Holding Company operate within a vital segment that supports the transportation and protection of goods ...