The 2018 strategic planning process was an enormous effort—one that sought to meaningfully engage all voices from the College of Arts and Sciences community and to thoughtfully consider and synthesize ...

To get started, download my ebook, "Understanding and Implementing Strategy & Planning." See the link below! In today’s competitive and constantly changing business environment, companies of every ...

A version of this article appeared in the Summer 2021 issue of strategy+business. Kristian Ebbesen Fjelde and his team knew that the executive committee meeting scheduled in mid-2019 to discuss the ...

The strategic management process is an approach to making major decisions on your company's future direction and strategy. You identify internal strengths and weaknesses, and external threats and ...

Strategic planning has forever been a core responsibility of the CEO. During the rising tide economy of the 2010s, it was a relatively straightforward process. But when COVID-19 hit in 2019, every ...

Talent without process is like a baseball team where the pitcher cooks fries for the concession stands and the shortstop is ...

I’ve worked in SEO for a long time, and it still shocks me when I ask new clients to see their old agency’s SEO strategy. 99% of the time, nothing is documented. In this article, I’ll teach you ...

When preparing for 2025 and all the unknowns the future inevitably holds, a thorough strategic plan is critical to driving meaningful outcomes for any business. Effective strategic plans reflect on ...

Strategic management involves long-term plans and objectives that allow a company to leverage capabilities, increase opportunities, and achieve competitive advantage. Although there are many ...

If a single insight could sum up the case for strategic planning in higher education, it would be the Stoic philosopher Seneca’s observation that, if you don’t know which port you’re sailing to, “no ...

UAB’s Strategic Planning Council was launched in January 2022, and charged by President Ray Watts to refresh UAB’s 2018-2023 strategic plan, Forging the Future, to guide the institution’s continued ...

Natalie is Founder & President of Magnetude Consulting, a full-service marketing agency working with small and midsized B2B tech firms. Whether you’re launching a startup, spin-off, or new product or ...