Short message service (SMS) messaging is one of the oldest and most popular texting methods. In addition to personal communication, businesses use SMS messaging to contact customers and market their ...

Use SMS messaging in text message marketing campaigns to reach customers on their mobile devices. Learn the types of SMS ...

Learn how to coordinate email and SMS campaigns for small businesses by using each platform effectively and automating with ...

As marketers in 2022, we are presented with a wide (and always growing) variety of channels to choose from when we create our marketing strategies. While we pay a lot of attention to new channels, the ...

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Opinions expressed by Digital Journal contributors are their own. With the average American checking their phone once every 12 minutes, it is easy to see why SMS marketing is one of the most popular ...

SMS marketing represents an opportunity for personalisation in a world of mass media. Transitioning away from its traditional use as a push-based tool for mass awareness, the future of SMS and ...

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In the rapidly evolving digital era, SMS marketing has emerged as a powerful option for businesses, providing fast, straightforward means to reach customers. SMS marketing consists of sending ...

This year marks the start of a fresh decade, meaning it's a blank slate, so why not jazz up your marketing mix? What you’ve been doing is getting results, sure, but don’t you want to go farther? Let’s ...

As a small business owner, Liz understands the unique challenges entrepreneurs face. Well-versed in the digital landscape, she combines real-world experience in website design, building e-commerce ...