The Google Ads landscape continues to evolve, with a growing emphasis on data usage that complies with strict privacy guidelines. To support advertisers navigating this environment, Google introduced ...
Here we go again — circling back to a proven concept that has always been a good idea: the data hub. Hub-and-spoke architectures are a common, practical design for integrating any complex set of ...
Barb, the UK TV measurement body, has launched the Barb Data Hub, a new cloud-based system for storing, processing and ...