Redesigned your site in the past few years? Making sure your Google Analytics code is modern will ensure your page load speed isn’t impacted and you can use some cool newer features. Here’s how to ...

If your business relies on a strong Web presence, you need to pay close attention to visitor statistics to improve performance and more accurately target markets and demographics. The Google Analytics ...

When you operate a website, it's important to determine not just how much traffic your website receives but which sites refer traffic to yours. Online services, such as Google Analytics, provide ...

Did you ever see your Google Analytics code, for your website, on someone else's site? It happens for some reason here and there. But if it does, there is no reason to worry that it will impact your ...

Discover a powerful tool to help you deepen your understanding of how visitors are getting to and using your WordPress-powered website. Google Analytics is a free comprehensive tool that allows you to ...

If you use Google Analytics (GA) – like a large portion of the web – it’s possibly time to start thinking about Google Tag Manager (GTM). GTM is Google’s tag management system that conveniently, also ...

So you got yourself a Tumblr blog, right? Whether you’re a newbie website runner or a veteran Tumblr owner, you’ll need to keep track of your website stats. The best (and free) system out there to ...

I’ve said for years, anyone can find and reduce fraud if they know where to look and what to look for. I’ve also served many publishers, large and small, over the years. Even if they don’t have ...

Universal Analytics is being sunset, and everyone is rushing to migrate from UA to Google Analytics 4 (GA4). In this guide, we’ll help you migrate your custom events and walk you through how to set up ...

Google has developed a tool to automate the creation of custom-reporting dashboards for its Analytics website-usage tracking service, the company said on Wednesday. The new Google Analytics Easy ...

Services like Google Analytics are great for amassing key data to help you make the most of your web efforts, but zeroing in on the parts that matter most can be a time-consuming challenge. On Friday, ...