May 12, 2025 · Discover the best makeup products of 2025—our fave concealers, blushes, eyeshadows, and more—per Cosmopolitan's Holy Grail Beauty Awards tested by 29 staffers.

Oct 27, 2025 · Below, all these and more beauty finds (both new or old!) that have been truly game-changing for our Vogue beauty editors. From high-tech gadgets to newfound signatures, …

Sep 9, 2025 · We spent months blending and buffing, swatching and swiping to find the best primers, skin tints, bronzers and more to sort what of the latest is destined to be among the …

Aug 28, 2025 · The best makeup brands feature clean, innovative formulas and skin tone inclusivity. After testing thousands of products, we've rounded up our favorite brands.

3 days ago · Tamim, an InStyle beauty editor, has more than 10 years of beauty industry experience. She loves testing as many skin care, makeup, fragrance, and hair care products …

May 15, 2025 · For the 2025 Allure Readers' Choice Awards, your fellow readers rely on these much-loved makeup products to put their best features forward. See the reviews here.

Dec 9, 2025 · Home Beauty Skin The Numbers Are In—These Were the Most Popular Beauty Products of 2025 We've spoken to some of the biggest beauty retailers to find out which …

We’ve tested, researched, and reviewed hundreds of products to bring you the most reliable makeup options in each category — from high-end heroes to drugstore gems.

Discover our collection of tested makeup products to create flawless looks, from everyday essentials to bold, glamorous styles for any occasion.

Feb 28, 2025 · Not all makeup products are created equal. We test the best of the best so you can (easily) and look your best (now).